72 Days Later

After vowing to love each other for richer or for poorer, Kim Kardashian filed for divorce from Kris Humphries after 72 days of marriage. Don't worry, they're still rich. Very rich. Kim sold the rights to her wedding for a reported $17.9 million, meaning that she earned approximately $10,358.80 per hour of marriage. As if she needed any more money.

The majority of us saw the dissolution of this union quickly approaching, but the groom was apparently blindsided by the announcement. "I love my wife and am devastated to learn she filed for divorce. I'm willing to do whatever it takes to make it work." Well, Humphries, I think it's a little too late. For your next wife, you might want to try getting along with her family, making human noises (arf! arf!) and not proposing with messy flower petals after your she has a meltdown over messes. Yah, that's a good start.

The real question remains: was it all a media ploy? Kim told E!, her network, that "this was not an easy decision." I think Kim's only problem was figuring out when to announce the news! As THR reported, the convenient timing of the Monday morning divorce announcement gave the weeklies enough time to slide it onto the cover of their new issues. Calculating? Very.

The drama-filled Kardashian-Humphries union will play out on the small screen for our amusement in Kim and Kourtney Take New York. In the meantime, Kim better sort out her pricey wedding gifts and negotiate retribution to her sponsors. Would your brand want to be involved in the supposed sham wedding? It's great publicity, but bad association. Thoughts?